senior production copywriter & editor: wrote over 140+ skus daily, target audience being “mom”, writing copy for both hardlines and softlines, ranging from furniture to perfume to kids’ toys to plants. you name it, i wrote it.

editorial copywriter: constructed “events” for the site, researching product and writing About the Brands that would introduce “mom” to the event.

about the brand pages: researching trends and brands, constructing titles that make sense to the event and make “mom” want to see what’s inside. a quick summary of 1000s of SKUs that live inside each event.